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X-WR-CALDESC:Events for SBDC Hosted by Long Beach City
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DTSTART:20190310T100000
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DTSTART;TZID=America/Los_Angeles:20190828T190000
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DTSTAMP:20260313T193034
CREATED:20190801T003209Z
LAST-MODIFIED:20190801T003209Z
UID:2883-1567018800-1567024200@longbeachsbdc.org
SUMMARY:Using Research to Grow Your Business
DESCRIPTION:Are you a small business owner trying to decide which products or services to offer your customers? Are you interested in expanding your customer base but aren’t quite sure which road to follow? Or do you need to figure out how to improve your marketing messaging and targeting to reach the right audience? In all these cases\, conducting research can help small businesses operate strategically by making smart decisions. \n  \nREGISTER NOW \n  \nIn this 90-minute workshop\, you will learn: \n\nWhat research is\nWhy you should use research for your business\nHow to use research to . . .\n\nDevelop better products and services\nIdentify new target markets of potential customers\nImprove your customer service\n\n\nOptimize your marketing and communications\nHow to conduct research on your own—and when to hire a research specialist\n\n  \nDr. John Carter is the founder and president of Carter Strategic Research\, an independent business research consultancy. Dr. Carter has 13 years of experience providing research solutions for small businesses\, large corporations\, and public agencies and teaches research methods and psychology at the University of Redlands and UCLA Extension. \n
URL:https://longbeachsbdc.org/workshop/using-research-to-grow-your-business/
LOCATION:Long Beach SBDC Bldg O2\, 4900 East Conant St. Building O2\, Long Beach\, CA\, 90808\, United States
CATEGORIES:Marketing Planning
ATTACH;FMTTYPE=image/png:https://longbeachsbdc.org/wp-content/uploads/sites/3/2018/12/arrows-1574174_960_720-e1526426015109-1.png
ORGANIZER;CN="SBDC%20hosted%20by%20Long%20Beach%20City%20College":MAILTO:drosenfeld@lbcc.edu
GEO:33.825093;-118.147998
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