Why Attend?

Every business owner faces tough decisions—whether it’s investing in new equipment, expanding services, or launching a marketing campaign. Make the right call every time! Join us for a dynamic, 90-minute webinar where you’ll learn practical frameworks and tools to approach business decisions with confidence, clarity, and strategy.

This webinar is perfect for small business owners, entrepreneurs, and managers who want to:

• Frame problems effectively and identify the real challenges holding your business back.
• Leverage proven methodologies like OKRs, SMART Goals, Pro/Con Analysis, Risk/Reward Matrices, and Decision Trees.
• Maximize resources—capital, human talent, technology, and research—to make informed, data-driven choices.
• Avoid costly mistakes by analyzing risks, rewards, and long-term impacts before committing.
• Turn decisions into action with clear implementation plans and performance tracking.

What You’ll Learn:

How to Frame the Problem: Use storytelling techniques to identify the “dragon” (challenges) and “treasure” (goals) in your business.

Step-by-Step Decision-Making: A structured approach to defining goals, gathering resources, and evaluating options.

Practical Tools & Examples:

• Objectives and Key Results (OKRs)
• SMART Goals
• Pro/Con Analysis
• Risk/Reward Matrices
• Economic Analysis & ROI Calculations

Real-World Scenarios: Case studies on leasing vs. buying equipment, expanding services, and using LinkedIn for lead generation.

Management by Objectives (MBO): Align team goals with company objectives for better performance and accountability.

Key Performance Indicators (KPIs) vs. Objectives and Key Results (OKRs): Understand the difference and how to use both to track success.

Who Should Attend?

• Small business owners struggling with growth decisions (e.g., hiring, expansion, marketing).
• Entrepreneurs looking to validate ideas or pivot strategies.
• Managers & team leads responsible for operational or financial decisions.
• Startups & solopreneurs needing a clear roadmap for scaling smartly.

Why This Webinar Stands Out:

• No fluff, just actionable insights – Michael DeDonato brings decades of experience as a CFO, business advisor, J.D., and M.B.A.
• Interactive & engaging— live Q&A and practical exercises to apply what you learn.
• Free resources— downloadable templates for decision-making frameworks.
• Access to no-cost business advising opportunities with the Long Beach Small Business Development Center (SBDC).

Bonus:

• Attendees will receive a free decision-making toolkit, including:
• Templates for OKRs, SMART Goals, and Risk/Reward Matrices.
• A checklist for evaluating business decisions.

REGISTER NOW