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hosted by: LBCC SBDC

Workshops

All LA SBDC workshops are currently being offered online only.

Due to the COVID-19 Safer-at-Home restrictions, all LA SBDC workshops are being rescheduled or offered online only. If you’ve registered for a workshop, please check your email or the calendar listing for the latest updates.

If your business is affected by COVID-19, view the LA SBDC COVID-19 Response Guide here.

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July 2020

How To Podcast From Home

Jul 15 @ 10:00 am - 12:00 pm
Webinar CA
Free

Now, more than ever during Covid19 and social unrest, people are home burned out on the news and are looking for information to consume that will help them grow both personally and professionally. Your Podcast will organically grow your brand, credibility and will position you as an expert in your field. It will inspire potential clients/customers to want to buy from you, because they will know and trust you. Discover how you can strategically use a PODCAST as a way…

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Developing A Plan to Start (or Recover): Actionable Steps For Unusual Times

Jul 16 @ 11:00 am - 1:00 pm
Webinar CA
Free

Having a focused business plan has never proven so important. Successful business planning leads to successful business results, and the ability to change course when all around you is also changing. This webinar will cover all aspects of creating a business plan, as well as emphasize the importance of setting measurable strategies and tactics to help achieve these goals. In this interactive seminar, you will learn how to: -Break apart components of the business plan into manageable steps. -Define your…

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How To Sell When You’re Not A Salesperson

Jul 21 @ 5:00 pm - 6:30 pm
Webinar CA
Free

Business owners and entrepreneurs must promote their business or products to investors, customers or clients. Often this is something they have never done before, and they lack training to approach the challenge. To address this situation, this workshop has been built to help you learn much of what you need to know. Topics covered include: -The psychological barriers that could be holding you back and the tools required to overcome them. -Understanding the components of an effective sales pitch. -Learning…

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LinkedIn For Business

Jul 22 @ 1:00 pm - 2:30 pm
Webinar CA
Free

Social Media gurus say LinkedIn is THE Platform of 2020. It is the platform for Business to Business business development. You can connect with C-Suite Executives that you may not be able to connect with on any other platform. If you use it strategically, you can build your sales funnel without ever leaving your office. Instructor and business advisor, Deborah Deras, has a Bachelor’s in Marketing and a Master’s in Education, with over 16 years’ experience as an entrepreneur. She…

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Retail Road To Recovery

Jul 23 @ 11:00 am - 1:00 pm
Webinar CA
Free

The Retail Road to Recovery is an intensive 5-part class is designed to assist existing brick and mortar retailers, restaurateurs, and services in their recovery from the challenges created by the COVID19 shutdown and continually evolving regulations. Who Should Attend? Brick & Mortar establishments located in Long Beach will have priority. However, any brick & mortar businesses in the surrounding areas are welcome if space permits. A wait- list will be created for applicants once our capacity of 35 is…

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Growing Your Business Online

Jul 24 @ 10:00 am - 12:00 pm
Webinar CA
Free

Learn digital marketing strategies to grow your online brand by leveraging Google search engine optimization, content marketing and social media interactions across platforms including websites, blogs, video-sharing, review sites, and email marketing. This webinar will provide an overview of the 9 Key Areas to measure and grow your online presence as defined by David Mitroff, Ph.D. with examples from his consulting work with technology startups, restaurants, and retail clients, professional service firms and entrepreneurs. Key Points: - Learn the fastest…

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Online Reputation Management

Jul 28 @ 10:00 am - 12:00 pm
Webinar CA
Free

A good online reputation is essential for a business to thrive. When a business is able to uphold a positive online reputation, good things such as professional image, increasing sales, and even attracting great talent for future recruitment is likely to follow. Learn the best advice and tips for businesses to follow in order to successfully monitor and uphold a positive online reputation. Key Points: - 4 Pillars of Reputation Management - Branding and Assessing Your Current Online Presence -…

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How To Effectively Use Social Media

Jul 29 @ 1:00 pm - 2:30 pm
Webinar CA
Free

We all know we have to be on Social Media but how do we create a Social Media strategy given recent events, taking into account all that’s happening in the world? This comprehensive webinar will help you focus your energy and efforts on platforms that will connect you with current customers and new leads. You will discover: – How to clarify Social Media marketing goals. – How to structure your messaging to reach your ideal target market. – Which social…

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