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August 2022
How to Sell When You’re Not a Salesperson
Business owners and entrepreneurs must promote their business or products to investors, customers, or clients. Often this is something they have never done before, and they lack the training to approach the challenge. To address this situation, this workshop has been built to help you learn much of what you need to know. Topics covered include: • The psychological barriers that could be holding you back and the tools required to overcome them. • Understanding the components of an effective…
Find out more »How To Use Instagram Reels
Instagram Reels is a completely new format on Instagram that allows you to record and edit multiple 60-second videos set to popular songs. In this webinar, you will learn: • What are Instagram Reels • How to select the music, speed, and filters • How to shoot your video • How your reels are found in the discovery tab to target potential new customers • How to optimize your reels to target your ideal client/customer • How to convert reels…
Find out more »September 2022
TikTok for Business
The TikTok app took the world by storm, first with the younger Y & Z generations, then slowly it began to surpass both Instagram & YouTube with over a billion cumulative views thus far. TikTok snowballed into being the most popular app in 2019 and 2020. It was downloaded 693 million times in 2019 and 850 million times in 2020. And eMarketer predicts that TikTok will reach over 755 million viewers/people per month in 2022, making it the third largest…
Find out more »How To Sell When You’re Not A Salesperson
Business owners and entrepreneurs must promote their business or products to investors, customers or clients. Often, this is something they have never done before, and they lack the training to approach the challenge. To address this situation, this workshop has been built to help you learn much of what you need to know. Topics covered include: • The psychological barriers that could be holding you back and the tools required to overcome them. • Understanding the components of an effective…
Find out more »Live Q&A: All About Social Media For Your Business
Are you overwhelmed by Social Media marketing? Are you posting but not seeing likes convert to sales? Join the Long Beach SBDC for our Live Social Media Q&A, addressing questions on how to effectively use social media to grow your business. SBDC Marketing and Social Media advisor Deborah Deras, and Brad Pollak, Director of the Long Beach SBDC, will interact live with the audience via Zoom and answer questions covering a broad range of social media topics including how to…
Find out more »October 2022
Planning & Launching Your Holiday Social Media Campaigns
The pumpkins are out, which means it’s time to start planning and launching your holiday campaigns on social media. The Long Beach SBDC has partnered with the Social Media Goddess to offer you the following tips for successful holiday social media marketing in 2022: Seven must-do social media posts for the holiday season to increase sales How to create gift guides with your products or services as the offerings How to create a holiday greeting video that sizzles How…
Find out more »Live Q&A: All About Social Media For Your Business
Are you overwhelmed by Social Media marketing? Are you posting but not seeing likes convert to sales? Join the Long Beach SBDC for our Live Social Media Q&A, addressing questions on how to effectively use social media to grow your business. SBDC Marketing and Social Media advisor Deborah Deras, and Brad Pollak, Director of the Long Beach SBDC, will interact live with the audience via Zoom and answer questions covering a broad range of social media topics including how to…
Find out more »How To Sell When You’re Not A Salesperson
Business owners and entrepreneurs must promote their business or products to investors, customers or clients. Often, this is something they have never done before, and they lack training to approach the challenge. To address this situation, this workshop has been built to help you learn much of what you need to know. Topics covered include: • The psychological barriers that could be holding you back and the tools required to overcome them. • Understanding the components of an effective sales…
Find out more »November 2022
Planning & Launching Your Holiday Social Media Campaigns
It’s time to start planning and launching your holiday campaigns on social media. The Long Beach SBDC has partnered with the Social Media Goddess to offer you the following tips for successful holiday social media marketing in 2022: Seven must-do social media posts for the holiday season to increase sales How to create gift guides with your products or services as the offerings How to create a holiday greeting video that sizzles How to create a fun holiday-themed challenge…
Find out more »How To Sell When You’re Not A Salesperson
Business owners and entrepreneurs must promote their business or products to investors, customers or clients. Often, this is something they have never done before, and they lack training to approach the challenge. To address this situation, this workshop has been built to help you learn much of what you need to know. Topics covered include: • The psychological barriers that could be holding you back and the tools required to overcome them. • Understanding the components of an effective sales…
Find out more »December 2022
How To Use Instagram Reels
Instagram Reels is a completely new format on Instagram that allows you to record and edit multiple 60-second videos set to popular songs. In this webinar, you will learn: • What are Instagram Reels? • How to select the music, speed, and filters • How to shoot your video • How your reels are found in the discovery tab to target potential new customers • How to optimize your reels to target your ideal client/customer • How to convert reels into…
Find out more »January 2023
How to Sell When You’re Not a Salesperson
Business owners and entrepreneurs must promote their business or products to investors, customers or clients. Often, this is something they have never done before, and they lack training to approach the challenge. To address this situation, this workshop has been built to help you learn much of what you need to know. Topics covered include: • The psychological barriers that could be holding you back and the tools required to overcome them. • Understanding the components of an effective sales…
Find out more »How To Create Your Social Media Content Calendar for 2023
Do you struggle to come up with relevant content worth posting? Do you want to go from “likes” to sales online? The first thing is to develop a strategy that is going to attract your ideal client. Having a solid content calendar will take away the stress of what to post and when to post and how to get sales from your post. During this webinar you will discover: • The 5 steps to create content that sells • How to become…
Find out more »February 2023
How to Create Content on Canva
In this hands-on interactive webinar, instructor Deborah Deras will teach you how to be successful at using organic, social media content in your marketing campaigns. Through incredibly effective use of social media content, Deborah herself has booked huge clients such as Verizon, Coca-Cola, Proctor & Gamble, NASA, Caltech, and J.P. Morgan. You will learn how to: Create Instagram Reels/TikToks/YouTube Shorts on Canva How to create Carousel posts How to animate posts How to use your brand colors and fonts…
Find out more »How To Sell When You’re Not A Salesperson
Business owners and entrepreneurs must promote their business or products to investors, customers or clients. Often, this is something they have never done before, and they lack training to approach the challenge. To address this situation, this workshop has been built to help you learn much of what you need to know. Topics covered include: • The psychological barriers that could be holding you back and the tools required to overcome them. • Understanding the components of an effective sales…
Find out more »March 2023
Live Q&A: All About Social Media for Your Business
Are you overwhelmed by Social Media marketing? Are you posting but not seeing likes convert to sales? Join the Long Beach SBDC for our Live Social Media Q&A, addressing questions on how to effectively use social media to grow your business. SBDC Marketing and Social Media advisor Deborah Deras, and Brad Pollak, Director of the Long Beach SBDC, will interact live with the audience via Zoom and answer questions covering a broad range of social media topics including how to…
Find out more »How to Sell When You’re Not a Salesperson
Business owners and entrepreneurs must promote their business or products to investors, customers or clients. Often, this is something they have never done before, and they lack training to approach the challenge. To address this situation, this workshop has been built to help you learn much of what you need to know. Topics covered include: • The psychological barriers that could be holding you back and the tools required to overcome them. • Understanding the components of an effective…
Find out more »April 2023
How to Sell When You’re Not a Salesperson
Business owners and entrepreneurs must promote their business or products to investors, customers or clients. Often, this is something they have never done before, and they lack training to approach the challenge. To address this situation, this workshop has been built to help you learn much of what you need to know. Topics covered include: • The psychological barriers that could be holding you back and the tools required to overcome them. • Understanding the components of an…
Find out more »LinkedIn for Business
LinkedIn is the world’s largest professional network on the internet. It is THE platform for Business-to-Business business development, allowing you to connect with C-Suite executives that you may not be able to connect with on any other platform. If you use it strategically, you can build your sales funnel without ever leaving your office. In this workshop, SBDC business advisor and social media marketing expert, Deborah Deras, will discuss how to: Identify your best targets by creating a…
Find out more »May 2023
How to Create Content on Canva
In this hands-on interactive webinar, instructor Deborah Deras will teach you how to be successful at using organic, social media content in your marketing campaigns. Through incredibly effective use of social media content, Deborah herself has booked huge clients such as Verizon, Coca-Cola, Proctor & Gamble, NASA, Caltech, and J.P. Morgan. You will learn how to: Create Instagram Reels/TikToks/YouTube Shorts on Canva How to create Carousel posts How to animate posts How to use your brand…
Find out more »June 2023
How To Sell When You’re Not A Salesperson
Business owners and entrepreneurs must promote their business or products to investors, customers or clients. Often, this is something they have never done before, and they lack training to approach the challenge. To address this situation, this workshop has been built to help you learn much of what you need to know. Topics covered include: • The psychological barriers that could be holding you back and the tools required to overcome them. • Understanding the components of an effective…
Find out more »How To Create Content On Canva
In this hands-on interactive webinar, instructor Deborah Deras will teach you how to be successful at using organic, social media content in your marketing campaigns. Through incredibly effective use of social media content, Deborah herself has booked huge clients such as Verizon, Coca-Cola, Proctor & Gamble, NASA, Caltech, and J.P. Morgan. You will learn how to: Create Instagram Reels/TikToks/YouTube Shorts on Canva How to create Carousel posts How to animate posts How to use your brand colors and fonts consistently…
Find out more »July 2023
How To Sell When You’re Not A Salesperson
Business owners and entrepreneurs must promote their business or products to investors, customers or clients. Often, this is something they have never done before, and they lack training to approach the challenge. To address this situation, this workshop has been built to help you learn much of what you need to know. Topics covered include: • The psychological barriers that could be holding you back and the tools required to overcome them. • Understanding the components of an effective sales…
Find out more »How To Sell On Instagram With Instagram Reels
IG Reels is essentially a copycat of Tik Tok that allows you to record and edit multiple 7-90 second videos set to popular songs and trending audios. It is the rival to Tik Tok and literally the easiest way for small businesses to grow online. Whether or not you have a product or service, Instagram is for you. In this webinar, you will learn: • What are Instagram Reels • How to select the music, speed, and filters • How to…
Find out more »