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March 2021

SBDC Legal Entity Webinar

Mar 22, 2021 @ 10:00 am - 11:30 am
Free

This in-depth webinar addresses a multitude of important topics regarding legal entities and other important decisions you will need to make as a business owner. One of the first decisions will include how the company will be structured. Because of this, we will cover the basics of regulatory filings that permit new owners to properly set up entities in California. Our discussion will cover legal formation for startups, including: • LLC’s, S-Corporations, C-Corporations • DBA’s • Business permits • Resale…

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Developing A Plan To Start (or Recover) Your Business In Today’s Unusual Times

Mar 25, 2021 @ 11:00 am - 1:00 pm
Free

Having a focused business plan has never proven so important. Successful business planning leads to successful business results, and the ability to change course when all around you is also changing. This workshop will cover all aspects of creating a business plan, as well as emphasize the importance of setting measurable strategies and tactics to help achieve these goals.   In this interactive seminar, you will learn how to: • Break apart components of the business plan into manageable steps.…

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Live Q&A: All About Marketing Your Small Business

Mar 26, 2021 @ 11:00 am - 12:00 pm
Free

Join the Long Beach SBDC for our Live Marketing Q&A addressing questions on how to effectively market and grow your business. SBDC advisor and Business Growth Strategist David Mitroff Ph.D. and Brad Pollak, Director of the Long Beach SBDC, will interact live with the audience via Zoom and answer questions covering a broad range of marketing topics including cutting edge marketing ideas, business development strategies, how to leverage online platforms to grow your brand, mind-set and professional growth, ways to…

Find out more »

Live Q&A: All About Social Media for Your Business

Mar 31, 2021 @ 2:00 pm - 3:30 pm
Free

Are you overwhelmed by Social Media marketing? Are you posting but not seeing likes convert to sales? Join the Long Beach SBDC for our Live Social Media Q&A, addressing questions on how to effectively use social media to grow your business. SBDC Marketing and Social Media advisor Deborah Deras, and Brad Pollak, Director of the Long Beach SBDC, will interact live with the audience via Zoom and answer questions covering a broad range of social media topics including how to…

Find out more »

April 2021

PPP Forgiveness Webinar

Apr 12, 2021 @ 10:00 am - 11:00 am
Free

Will you be forgiven? Now that you have received PPP funding, you may be wondering or confused about PPP loan forgiveness. This workshop provides you with a detailed understanding of how to apply for forgiveness. For those who have not yet applied, you will also learn the terms and conditions for PPP funding.   The topics include: · PPP Purpose, overview and terms · The 60/40 Rule · Definitions of Payroll Costs · Definitions of Non-Payroll Costs · Covered periods…

Find out more »

How To Sell When You’re Not A Salesperson

Apr 13, 2021 @ 5:00 pm - 6:30 pm
Free

Business owners and entrepreneurs must promote their business or products to investors, customers or clients. Often, this is something they have never done before, and they lack training to approach the challenge. To address this situation, this workshop has been built to help you learn much of what you need to know. Topics covered include: • The psychological barriers that could be holding you back and the tools required to overcome them. • Understanding the components of an effective sales…

Find out more »

The Retail Road to Recovery

Apr 14, 2021 @ 11:00 am - 1:00 pm

The Retail Road to Recovery is an intensive 5-part class designed to assist existing brick and mortar retailers, restaurateurs, and services in their recovery from the challenges created by the COVID-19 shutdown and continually evolving regulations.   Who Should Attend? Brick & Mortar establishments are welcome to attend. A wait-list will be created for applicants once our capacity of 35 is filled. Future classes may be held if the demand is high.   Why Attend? Re-launching your business post-COVID will…

Find out more »

Facebook Live For Business

Apr 14, 2021 @ 2:00 pm - 3:30 pm
Free

Facebook has over one billion subscribers. Now is the time to learn how to use Facebook Live Streaming to grow your business. This event will cover: 1) How to set up your account 2) Where to stream to get the most impact 3) What to stream to drive business/sales 4) How often to stream 5) The 5 C’s to increase more sales from your streams 6) Q&A REGISTER NOW

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Legal Entity Webinar

Apr 19, 2021 @ 10:00 am - 11:30 am
Free

This in-depth webinar addresses a multitude of important topics regarding legal entities and other important decisions you will need to make as a business owner. One of the first decisions will include how the company will be structured. Because of this, we will cover the basics of regulatory filings that permit new owners to properly set up entities in California. Our discussion will cover legal formation for startups, including: • LLC’s, S-Corporations, C-Corporations • DBA’s • Business permits • Resale…

Find out more »

How To Podcast From Home

Apr 19, 2021 @ 2:00 pm - 3:30 pm
Free

In this webinar, you will discover how you can strategically use a PODCAST as a way to organically grow your brand and credibility, and position you as an expert in your field. It will inspire potential clients/customers to want to buy from you, because they will know and trust you. Instructor and SBDC advisor, Deborah Deras, who is also a professional speaker, author, and the creator of “Be A Paid Speaker Now” podcast, has produced over 66 episodes which have…

Find out more »

Understanding Your Financials

Apr 20, 2021 @ 5:00 pm - 6:30 pm
Free

Do you receive financial statements from your accountant and not understand what those documents are telling you about the condition of your business? This seminar will help you understand the real purpose of financial reports such as Profit Loss statements and Balance Sheets and how to use these reports to more effectively manage your business. In addition, we will show you how to use a simple cash flow model that will help you do a better job of managing your…

Find out more »

Retail Road To Recovery (Class 2 of 5)

Apr 21, 2021 @ 11:00 am - 1:00 pm
Free

The Retail Road to Recovery is an intensive 5-part class is designed to assist existing brick and mortar retailers, restaurateurs, and services in their recovery from the challenges created by the COVID19 shutdown and continually evolving regulations.   Who Should Attend? Brick & Mortar establishments are welcome to attend. A wait-list will be created for applicants once our capacity of 35 is filled. Future classes may be held if the demand is high.   Why Attend? Re-launching your business post-COVID…

Find out more »

Live Q&A: All About Marketing Your Business

Apr 23, 2021 @ 11:00 am - 12:00 pm
Free

Join the Long Beach SBDC for our Live Marketing Q&A addressing questions on how to effectively market and grow your business. SBDC advisor and Business Growth Strategist David Mitroff Ph.D. and Brad Pollak, Director of the Long Beach SBDC, will interact live with the audience via Zoom and answer questions covering a broad range of marketing topics including cutting edge marketing ideas, business development strategies, how to leverage online platforms to grow your brand, mind-set and professional growth, ways to…

Find out more »

Retail Road To Recovery (Class 3 of 5)

Apr 28, 2021 @ 11:00 am - 1:00 pm

The Retail Road to Recovery is an intensive 5-part class is designed to assist existing brick and mortar retailers, restaurateurs, and services in their recovery from the challenges created by the COVID19 shutdown and continually evolving regulations.   Who Should Attend? Brick & Mortar establishments are welcome to attend. A wait-list will be created for applicants once our capacity of 35 is filled. Future classes may be held if the demand is high.   Why Attend? Re-launching your business post-COVID…

Find out more »

Q&A: All About Social Media For Your Business

Apr 28, 2021 @ 2:00 pm - 3:30 pm
Free

Are you overwhelmed by Social Media marketing? Are you posting but not seeing likes convert to sales? Join us to learn how to turn followers into customers and have fun doing it. REGISTER NOW

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Increasing Business Visibility on Google

Apr 30, 2021 @ 10:00 am - 12:00 pm

Learn digital marketing strategies to grow your online brand by leveraging Google Search Engine Optimization (SEO), content marketing and social media interactions across platforms including websites, blogs, video-sharing, review sites, email marketing and event sites. This webinar will provide an overview of the 9 Key Areas to measure and grow your online presence as defined by David Mitroff, Ph.D. with examples from his consulting and recruiting work. Learning Points: • Learn ways to increase your visibility in Google’s organic search…

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May 2021

Retail Road To Recovery (Class 4 of 5)

May 5, 2021 @ 11:00 am - 1:00 pm

The Retail Road to Recovery is an intensive 5-part class is designed to assist existing brick and mortar retailers, restaurateurs, and services in their recovery from the challenges created by the COVID19 shutdown and continually evolving regulations. Who Should Attend? Brick & Mortar establishments are welcome to attend. A wait-list will be created for applicants once our capacity of 35 is filled. Future classes may be held if the demand is high.   Why Attend? Re-launching your business post-COVID will…

Find out more »

PPP Forgiveness Webinar

May 10, 2021 @ 10:00 am - 11:00 am
Free

Will you be forgiven? Now that you have received PPP funding, you may be wondering or confused about PPP loan forgiveness. This workshop provides you with a detailed understanding of how to apply for forgiveness. For those who have not yet applied, you will also learn the terms and conditions for PPP funding. The topics include: · PPP Purpose, overview and terms · The 60/40 Rule · Definitions of Payroll Costs · Definitions of Non-Payroll Costs · Covered periods for…

Find out more »

How To Sell When You’re Not A Salesperson

May 11, 2021 @ 5:00 pm - 6:30 pm
Free

Business owners and entrepreneurs must promote their business or products to investors, customers or clients. Often, this is something they have never done before, and they lack training to approach the challenge. To address this situation, this workshop has been built to help you learn much of what you need to know. Topics covered include: •The psychological barriers that could be holding you back and the tools required to overcome them. • Understanding the components of an effective sales pitch.…

Find out more »

Retail Road To Recovery (Class 5 of 5)

May 12, 2021 @ 11:00 am - 1:00 pm

The Retail Road to Recovery is an intensive 5-part class is designed to assist existing brick and mortar retailers, restaurateurs, and services in their recovery from the challenges created by the COVID19 shutdown and continually evolving regulations.   Who Should Attend? Brick & Mortar establishments are welcome to attend. A wait-list will be created for applicants once our capacity of 35 is filled. Future classes may be held if the demand is high.   Why Attend? Re-launching your business post-COVID…

Find out more »

Legal Entity Webinar

May 17, 2021 @ 10:00 am - 11:30 am
Free

This in-depth webinar addresses a multitude of important topics regarding legal entities and other important decisions you will need to make as a business owner. One of the first decisions will include how the company will be structured. Because of this, we will cover the basics of regulatory filings that permit new owners to properly set up entities in California. Our discussion will cover legal formation for startups, including: • LLC’s, S-Corporations, C-Corporations • DBA’s • Business permits • Resale…

Find out more »

How to Podcast from Home

May 19, 2021 @ 2:00 pm - 3:30 pm
Free

In this webinar, you will discover how you can strategically use a PODCAST as a way to organically grow your brand and credibility, and position you as an expert in your field. It will inspire potential clients/customers to want to buy from you, because they will know and trust you. Instructor and SBDC advisor, Deborah Deras, who is also a professional speaker, author, and the creator of “Be A Paid Speaker Now” podcast, has produced over 66 episodes which have…

Find out more »

Live Q&A: All About Marketing Your Business

May 21, 2021 @ 11:00 am - 12:00 pm
Free

Join the Long Beach SBDC for our Live Marketing Q&A addressing questions on how to effectively market and grow your business. SBDC advisor and Business Growth Strategist David Mitroff Ph.D. and Brad Pollak, Director of the Long Beach SBDC, will interact live with the audience via Zoom and answer questions covering a broad range of marketing topics including cutting edge marketing ideas, business development strategies, how to leverage online platforms to grow your brand, mind-set and professional growth, ways to…

Find out more »

Understanding Your Financials

May 25, 2021 @ 5:00 pm - 6:30 pm
Free

Do you receive financial statements from your accountant and not understand what those documents are telling you about the condition of your business? This seminar will help you understand the real purpose of financial reports such as Profit Loss statements and Balance Sheets and how to use these reports to more effectively manage your business. In addition, we will show you how to use a simple cash flow model that will help you do a better job of managing your…

Find out more »

Live Q&A: All About Social Media For Your Business

May 26, 2021 @ 2:00 pm - 3:30 pm
Free

Are you overwhelmed by Social Media marketing? Are you posting but not seeing likes convert to sales? Join the Long Beach SBDC for our Live Social Media Q&A, addressing questions on how to effectively use social media to grow your business. SBDC Marketing and Social Media advisor Deborah Deras, and Brad Pollak, Director of the Long Beach SBDC, will interact live with the audience via Zoom and answer questions covering a broad range of social media topics including how to…

Find out more »
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