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June 2020

How To Use IGTV To Grow Business

Jun 10, 2020 @ 10:00 am - 11:30 am
Free

We all have heard of YouTube, but Instagram can now provide you with your own broadcasting networking on Instagram, called “IGTV.” This is one of the newest features that gives you the ability to create long-form videos. You will learn: -How to set up your IGTV -How to post on IGTV -How to edit my IGTV -What content to post on IGTV -How to convert to sales -And so much more REGISTER NOW

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July 2020

How To Podcast From Home

Jul 15, 2020 @ 10:00 am - 12:00 pm
Free

Now, more than ever during Covid19 and social unrest, people are home burned out on the news and are looking for information to consume that will help them grow both personally and professionally. Your Podcast will organically grow your brand, credibility and will position you as an expert in your field. It will inspire potential clients/customers to want to buy from you, because they will know and trust you. Discover how you can strategically use a PODCAST as a way…

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LinkedIn For Business

Jul 22, 2020 @ 1:00 pm - 2:30 pm
Free

Social Media gurus say LinkedIn is THE Platform of 2020. It is the platform for Business to Business business development. You can connect with C-Suite Executives that you may not be able to connect with on any other platform. If you use it strategically, you can build your sales funnel without ever leaving your office. Instructor and business advisor, Deborah Deras, has a Bachelor’s in Marketing and a Master’s in Education, with over 16 years’ experience as an entrepreneur. She…

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Online Reputation Management

Jul 28, 2020 @ 10:00 am - 12:00 pm
Free

A good online reputation is essential for a business to thrive. When a business is able to uphold a positive online reputation, good things such as professional image, increasing sales, and even attracting great talent for future recruitment is likely to follow. Learn the best advice and tips for businesses to follow in order to successfully monitor and uphold a positive online reputation. Key Points: - 4 Pillars of Reputation Management - Branding and Assessing Your Current Online Presence -…

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How To Effectively Use Social Media

Jul 29, 2020 @ 1:00 pm - 2:30 pm
Free

We all know we have to be on Social Media but how do we create a Social Media strategy given recent events, taking into account all that’s happening in the world? This comprehensive webinar will help you focus your energy and efforts on platforms that will connect you with current customers and new leads. You will discover: – How to clarify Social Media marketing goals. – How to structure your messaging to reach your ideal target market. – Which social…

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August 2020

How To Effectively Use Social Media

Aug 19, 2020 @ 1:00 pm - 2:30 pm
CA
Free

We all know we have to be on Social Media but how do we create a Social Media strategy given recent events, taking into account all that’s happening in the world? This comprehensive webinar will help you focus your energy and efforts on platforms that will connect you with current customers and new leads. You will discover: – How to clarify Social Media marketing goals. – How to structure your messaging to reach your ideal target market. – Which social…

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Facebook Live For Business

Aug 26, 2020 @ 1:00 pm - 2:30 pm
CA
Free

Facebook has over one billion subscribers. Now is the time to learn how to use Facebook Live Streaming to grow your business. This event will cover: 1) How to set up your account 2) Where to stream to get the most impact 3) What to stream to drive business/sales 4) How often to stream 5) The 5 C's to increase more sales from your streams 6) Q&A   Register Now  

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September 2020

How To Effectively Use Social Media

Sep 2, 2020 @ 2:00 pm - 3:30 pm
Free

We all know we have to be on Social Media but how do we create a Social Media strategy given all that’s happening in the world? This comprehensive webinar will help you focus your energy and efforts on platforms that will connect you with current customers and new leads. You will discover: · How to clarify Social Media marketing goals · How to structure your messaging to reach your ideal target market · Which social media platform(s) to be on…

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LinkedIn for Business

Sep 9, 2020 @ 2:00 pm - 3:30 pm

Social Media gurus say LinkedIn is THE Platform of 2020. It is the platform for Business to Business business development. You can connect with C-Suite Executives that you may not be able to connect with on any other platform. If you use it strategically, you can build your sales funnel without ever leaving your office. During this webinar we will discuss how to: · Identify your best targets · Fill your pipeline with quality prospects · Get more customers using…

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YouTube 101

Sep 16, 2020 @ 2:00 pm - 3:30 pm
Free

More than any other Social Media platform, YouTube is a crucial component of your social media strategy. YouTube is owned by Google, and since Google owns the world of “search,” This is because Google owns the world of “search”, and Google owns YouTube, by having a presence on YouTube, you will increase your brand awareness and you will make it so much easier for your potential customers to find you when they’re conducting a search. Participants in this webinar will…

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October 2020

How To Effectively Use Social Media

Oct 7, 2020 @ 2:00 pm - 3:30 pm
Free

We all know we have to be on Social Media but how do we create a Social Media strategy given recent events, taking into account all that’s happening in the world? This comprehensive webinar will help you focus your energy and efforts on platforms that will connect you with current customers and new leads. You will discover: – How to clarify Social Media marketing goals. – How to structure your messaging to reach your ideal target market. – Which social…

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Facebook Live for Business

Oct 14, 2020 @ 2:00 pm - 3:30 pm
Free

Facebook has over one billion subscribers. Now is the time to learn how to use Facebook Live Streaming to grow your business. This event will cover: 1) How to set up your account 2) Where to stream to get the most impact 3) What to stream to drive business/sales 4) How often to stream 5) The 5 C’s to increase more sales from your streams 6) Q&A REGISTER NOW

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Live Q&A: All About Social Media For Your Business

Oct 14, 2020 @ 2:00 pm - 3:15 pm
Free

Are you overwhelmed by Social Media marketing? Are you posting but not seeing likes convert to sales? Join the Long Beach SBDC for our Live Social Media Q&A, addressing questions on how to effectively use social media to grow your business. SBDC Marketing and Social Media advisor Deborah Deras, and Brad Pollak, Director of the Long Beach SBDC, will interact live with the audience via Zoom and answer questions covering a broad range of social media topics including how to…

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November 2020

Live Q&A: All About Social Media For Your Business

Nov 18, 2020 @ 2:00 pm - 3:15 pm
Free

Are you overwhelmed by Social Media marketing? Are you posting but not seeing likes convert to sales? Join the Long Beach SBDC for our Live Social Media Q&A, addressing questions on how to effectively use social media to grow your business. SBDC Marketing and Social Media advisor Deborah Deras, and Brad Pollak, Director of the Long Beach SBDC, will interact live with the audience via Zoom and answer questions covering a broad range of social media topics including how to…

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December 2020

How To Effectively Use Social Media (Holiday Sales Edition)

Dec 2, 2020 @ 2:00 pm - 3:30 pm
Free

We all know we have to be on Social Media but how do we create a Social Media strategy given all that’s happening in the world? This comprehensive webinar will help you focus your energy and efforts on platforms that will connect you with current customers and new leads. You will discover: · How to clarify Social Media marketing goals · How to structure your messaging to reach your ideal target market · Which social media platform(s) to be on…

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January 2021

How To Create Your Social Media Content Calendar for 2021

Jan 13, 2021 @ 2:00 pm - 3:30 pm

Do you struggle to come up with relevant content worth posting? Do you want to go from “likes” to sales online? The first thing is to develop a strategy that is going to attract your ideal client. Having a solid content calendar will take away the stress of what to post and when to post and how to get sales from your post. During this webinar you will discover: – The 5 steps to create content that sells – How to become…

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Live Q&A: All About Social Media For Your Business

Jan 20, 2021 @ 2:00 pm - 3:30 pm

Are you overwhelmed by Social Media marketing? Are you posting but not seeing likes convert to sales? Join the Long Beach SBDC for our Live Social Media Q&A, addressing questions on how to effectively use social media to grow your business. SBDC Marketing and Social Media advisor Deborah Deras, and Brad Pollak, Director of the Long Beach SBDC, will interact live with the audience via Zoom and answer questions covering a broad range of social media topics including how to…

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February 2021

How to Use Instagram Reels

Feb 17, 2021 @ 2:00 pm - 3:30 pm
Free

Instagram’s take on the ever-popular TikTok (and other new tools like Byte and Triller), Instagram Reels is a completely new format on Instagram that allows you to record and edit multiple 15-second videos set to popular songs. In this webinar, you will learn: • What are Instagram Reels • How to select the music, speed, and filters • How to shoot your video • How your reels are found in the discovery tab to target potential new customers • How…

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Live Q&A: All About Social Media for Your Business

Feb 24, 2021 @ 2:00 pm - 3:30 pm

Are you overwhelmed by Social Media marketing? Are you posting but not seeing likes convert to sales? Join the Long Beach SBDC for our Live Social Media Q&A, addressing questions on how to effectively use social media to grow your business. SBDC Marketing and Social Media advisor Deborah Deras, and Brad Pollak, Director of the Long Beach SBDC, will interact live with the audience via Zoom and answer questions covering a broad range of social media topics including how to…

Find out more »

March 2021

YouTube For Business

Mar 17, 2021 @ 2:00 pm - 3:30 pm
Free

Google is the largest search engine on the internet, but did you know that YouTube is the second largest and happens to be owned by Google? Because of the power of “search”, you owe it to yourself and your business to understand how to use YouTube so your potential customers can find you online. In this webinar, we will discuss: • Understanding YouTube as a social media marketing platform • The type of content can you put on YouTube •…

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Live Q&A: All About Social Media for Your Business

Mar 31, 2021 @ 2:00 pm - 3:30 pm
Free

Are you overwhelmed by Social Media marketing? Are you posting but not seeing likes convert to sales? Join the Long Beach SBDC for our Live Social Media Q&A, addressing questions on how to effectively use social media to grow your business. SBDC Marketing and Social Media advisor Deborah Deras, and Brad Pollak, Director of the Long Beach SBDC, will interact live with the audience via Zoom and answer questions covering a broad range of social media topics including how to…

Find out more »

April 2021

Facebook Live For Business

Apr 14, 2021 @ 2:00 pm - 3:30 pm
Free

Facebook has over one billion subscribers. Now is the time to learn how to use Facebook Live Streaming to grow your business. This event will cover: 1) How to set up your account 2) Where to stream to get the most impact 3) What to stream to drive business/sales 4) How often to stream 5) The 5 C’s to increase more sales from your streams 6) Q&A REGISTER NOW

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How To Podcast From Home

Apr 19, 2021 @ 2:00 pm - 3:30 pm
Free

In this webinar, you will discover how you can strategically use a PODCAST as a way to organically grow your brand and credibility, and position you as an expert in your field. It will inspire potential clients/customers to want to buy from you, because they will know and trust you. Instructor and SBDC advisor, Deborah Deras, who is also a professional speaker, author, and the creator of “Be A Paid Speaker Now” podcast, has produced over 66 episodes which have…

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Retail Road To Recovery (Class 2 of 5)

Apr 21, 2021 @ 11:00 am - 1:00 pm
Free

The Retail Road to Recovery is an intensive 5-part class is designed to assist existing brick and mortar retailers, restaurateurs, and services in their recovery from the challenges created by the COVID19 shutdown and continually evolving regulations.   Who Should Attend? Brick & Mortar establishments are welcome to attend. A wait-list will be created for applicants once our capacity of 35 is filled. Future classes may be held if the demand is high.   Why Attend? Re-launching your business post-COVID…

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Live Q&A: All About Marketing Your Business

Apr 23, 2021 @ 11:00 am - 12:00 pm
Free

Join the Long Beach SBDC for our Live Marketing Q&A addressing questions on how to effectively market and grow your business. SBDC advisor and Business Growth Strategist David Mitroff Ph.D. and Brad Pollak, Director of the Long Beach SBDC, will interact live with the audience via Zoom and answer questions covering a broad range of marketing topics including cutting edge marketing ideas, business development strategies, how to leverage online platforms to grow your brand, mind-set and professional growth, ways to…

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